PPC and SEO: Can you name a better duo for your business? Here are 4 tips on how PPC will help your SEO.
Most people will recommend one or the other. Should you invest in PPC or SEO? You constantly see articles titled “PPC vs. SEO” that compare the two channels. Paid search advertising generated nearly $35 billion in 2016 alone. And those sky-high numbers only continue to climb. But organic traffic acc…